The truth is that I never set out to create a watch company.
I started out with a vision…
I wanted to make a real difference, to help my fellow man escape mediocrity.
As my hero Ben Franklin once said...
“Some people die inside at 25 but aren't buried until they’re 75.”
And you know what…
He was right.
But I get it...
It’s all too easy to slip into the humdrum of modern life.
Mowing the lawn every Sunday…
Is that all there is to life?!
What about that idea you had at nineteen years old to roadtrip in your truck? Why didn’t you do it?
I’m here to reignite that passion.
Together, we’ll Pivot to something greater.
But I knew that the idea alone wasn’t enough.
I knew I needed a constant, physical reminder that together we would strive for something better.
A physical entity that my Tribe of Pivot Warriors would see and be proud of...
Every. Single. Day.
And I landed on the idea that the humble watch could represent something much bigger than itself.
So while Pivot watches was born of necessity...
Once the decision was made...
I set out on an unwavering journey.
To create the greatest watch company in the world.
We’re not there yet.
But we will, with your help.
And that’s because each Pivot watch is the glue that holds this whole community together.
You don’t just buy a Pivot watch and move on with you life.
Once you’re in, then you’re in for the long haul.
We’re a Tribe of Warriors, pivoting away from a modern, urban apocalypse.
We have some simple ground rules when it comes to our watches that we never, ever stray from:
RULE ONE: A true Pivot must be analogue and it must be dependable.
RULE TWO: A true Pivot must work whether you prefer a tailored suit or a boiler suit.
RULE THREE: A true Pivot must continuously inspire you to achieve every single day.
Each and every Pivot watch is built with this ethos. We use cutting edge manufacturing techniques to bring you a collection of truly classic timepieces.
Whether it’s medical grade stainless steel or real Italian leather, only the finest materials ever go into a Pivot watch.
So let us worry about cutting the “distribution channel” crap (we’re on a mission to stop lining the pockets of city executives), and you worry about achieving your goals.
Once a Pivot Warrior, always a Pivot Warrior.